Real estate assistant
Virtual Assistant for Real Estate Agents
A dedicated real estate virtual assistant for US agents: listing marketing, social media, email campaigns, CRM follow-up and website updates — handled every week, in your own tools, from $5 an hour.
New leads logged and followed up the same day, during your business hours, so none go cold in the CRM.
Photos, posts, emails and flyers go out for every listing, not just the ones you had time for.
Contacts, tags and follow-up tasks kept clean, so your pipeline reflects reality.
Your assistant works inside your own CRM, email and social accounts with access you control.
Why agents hand it over
More time for clients, showings and closings
Agents win business in person, but the marketing that keeps a pipeline full happens at a desk: listing posts, sphere emails, CRM updates and follow-up. In a busy month that work is the first thing to slip.
A real estate virtual assistant takes the digital marketing and lead follow-up off your plate every week, so every listing is marketed properly and every lead hears back.
What your real estate assistant handles
Listing marketing
Just-listed and just-sold posts, Reels, flyers and property graphics made in Canva for every listing.
Social media for agents
A steady content calendar across Instagram, Facebook and LinkedIn, with comments and messages answered.
Email campaigns
Monthly newsletters to your sphere, just-listed announcements and past-client touchpoints.
CRM and lead follow-up
New leads logged, tagged and followed up; tasks and reminders set so nobody falls through the cracks.
Website and landing pages
Listing pages, landing pages and simple website updates kept current.
Market updates and reports
Monthly market update graphics and a weekly summary of leads and listing activity.
A week with a real estate assistant
- Monday: weekend leads logged in the CRM and first follow-ups sent.
- Tuesday: just-listed posts, Reels and property graphics published.
- Wednesday: newsletter or market update emailed to your sphere.
- Thursday: CRM clean-up, past-client touchpoints and review requests.
- Friday: a short report on leads, listing activity and next week’s plan.
What stays with you
Your assistant handles marketing and follow-up, not licensed activity. Showings, negotiations, contract advice and anything your state requires a license for stay with you or your brokerage.
That line keeps things simple: you spend your time where your license matters, and your assistant makes sure the marketing and the pipeline never stall.
How it works
Four steps to your first listing launch
Free call
We talk through the work you want off your plate and whether an assistant is the right answer.
Nothing to signWritten task list
You get a written list of exactly which tasks and how many hours are being handed over.
Nothing to signMeet your assistant
You meet the person we have matched to that list before anything starts.
Work starts
Typically within three to five business days of the first call. If the match is wrong, we re-match at no extra cost.
What it costs
What a real estate virtual assistant costs
Two hourly rates, billed on hours worked, with no setup fee and no contract.
General support
CRM updates, lead logging and follow-up, scheduling posts and keeping your database clean. 20 hours a week is about $400 a month.
Technical and marketing
Email campaigns, social media management, Canva design, landing pages and ad housekeeping.
Monthly figures assume a 4-week month. See full pricing
Questions
Real estate virtual assistant – common questions
What does a real estate virtual assistant do?
A real estate virtual assistant handles the digital work behind your business: listing marketing, social media posts, email campaigns to your sphere, CRM updates and lead follow-up, website updates and weekly reporting. They work inside your own tools on your business hours.
How much does a real estate virtual assistant cost?
Go Socialate charges $5 an hour for CRM and follow-up support and $8 an hour for marketing work such as email campaigns, social media and design. Around 20 hours a week at the general rate is about $400 a month, with no contract.
Can a virtual assistant follow up with my leads?
Yes. Your assistant logs new leads in your CRM, sends the first follow-up the same business day using your templates, sets reminders and flags hot leads to you so you can call them personally.
Can my assistant manage my social media?
Yes. Your assistant can run a content calendar across Instagram, Facebook and LinkedIn, create just-listed and just-sold graphics, edit short videos and answer comments and messages in your voice.
Does a real estate virtual assistant need a license?
Not for marketing, CRM and follow-up work. Showings, negotiations, contract advice and other activity your state reserves for licensees stays with you or your brokerage. Check your state and brokerage rules if you are unsure.
Do I need a long-term contract?
No. Work is month to month with no setup fee. You can increase hours in a busy season or reduce them when things are quiet.
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Get every listing marketed properly
The consultation is free. Tell us how many listings and leads you handle each month and we will tell you honestly how many hours it takes.